Thursday, 6 October 2016

Studio Visit: Recording the Song

We got invited to visit the studio to observe the stages of producing a song. Although we were behind the scenes it allowed us to see the initial production stages of the song. It allowed us to follow the stages leading up to the release of the song in the future. 

They set out a clear objective of what they wished to achieve and individually contributed to the outcome that they all brought together. Although it hasn't made it to final completion, it was a productive studio visit which allowed us to understand what is required to produce a high quality song. This also introduced the song we will use for our music video.

Leading on from this we will analyse the lyrics of the song and discuss ideas with the band of how we will portray within the music video and what initial ideas we can come up with collectively. 


Final Ideas

Tuesday, 4 October 2016

Video Analysis: Hey Scarlet by Your Illuminations



Artist Decision: Your Illuminations

Your Illuminations are a North Yorkshire based band who once functioned with three members until a fourth member joined in 2016 - Anthony. More so than alternative rock they come under the distinctive bracket of 'punk-rock' in some sense. Yet the connotations of this genre to the one we aimed to focus upon are widely similar and show a distinct focus on the music and the band members themselves alongside the effective use of narrative in order to display an image within the lyrics. 

With a number of tour dates under their belts they are in the prime stage of striving towards popularity. Their love of music drives their passion for success and aim to make use of local media students and mutual friends in order to create their aesthetic. 

'With a debut EP on the horizon and their eyes set firmly on the echelons of rock history, it seems the sky's the limit for Y.I'


Their effective use of social media such as Facebook and Instagram allow for them to build up their following and therefore encourages further interest to surround the band. Their aesthetic and desired image is distinctively shown throughout the images and videos they put out to their followers. This is a common convention of this type of genre as it allows for a unique image to be created without danger of cliche and somewhat unimaginative mainstream image.